Following on from the last post I found this original advert for the Polaroid Swinger. It's an American add, of courrse, but youget the drift.
And here is a link to 'The Branding of Polaroid' from Paul Giambarda's blog. Paul was the brains behind the Polaroid branding way back in 1958. He's also a great photographer.
Right, I'm all Polaroided out.